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Bundaberg Dry & Lime
Publisher: Bundaberg
Thu, 6 January 2005
by: Stu
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There’s no better way to kick off my first column for this new web site than with a new drink. The drink I’ve chosen to talk about first is Bundaberg Dry & Lime.
As we all know, Bundy is an Australian icon and a hugely successful brand. Bundy has quite a large following. Especially the guys and girls that head off to the Deniliquin Ute Muster every year, with their Bundy utes and dashboard bar mats. Though it was last year’s Rugby World Cup that really put Bundy in the world spotlight and kick started a whole new beginning for Bundy drinkers. Then, just when you thought you’d had enough Bundy, along comes Bundaberg Dry & Lime.
The Bundaberg company and their line of drinks just keeps getting bigger and bigger. But the most recent addition to the family has Bundy fans such as myself in a spin. Do I conservatively stick to the old faithful standard Bundy, or do I lash out, be daring and try something new and radical? I bravely chose the latter option and it was well worth it.
Bundaberg dry & lime has paved the way for new and improved experimental drinks- usually the kind of thing you would only try at home, behind closed doors. Every couple of weeks there is a new variety of drink, another “hip” pre-mix or whatever, on the market these days. Some of them work and some don’t. Only time will tell whether Bundy Dry & Lime will go the distance. I believe it has great potential to catch on and stick around.
Bundaberg Dry & Lime has the same sweet characteristics of Bundy and cola, but instead of cola it has a dash of dry ginger, perhaps making it more akin to dark and stormy. However there is a twist to this story, as the drink also has a splash of lime to help shake things up. So not only is it a great tasting drink for rum drinkers, it is also quite likely to have some mass appeal for the ladies. The Bundaberg rum is quite prominent, but the lime and citrus flavours hide the alcohol well. The dry ginger comes in to hold it all together and settles that sweet rum flavour down nicely. The hint of lime is a courageous idea and in my opinion it works very well. It is along the same lines as the “cougar and slice of lemon” ad campaign that came out recently.
As we hurtle through the naughties I see more and more drinks being released with unique combinations and flavours. Bar tenders have been garnishing our drinks with lemons, limes and strawberries for years. So, it was only a matter of time before the mixer companies jumped on the bandwagon. Well, good luck to them I say, I think it is a great idea.
Bundy dry & lime is a fine drink and I highly recommend you get out and try it. It can be purchased from all good pups, clubs and bottle shops across Australia. The going price for this refreshing beverage in most clubs and pubs is about $6-7. At your local bottle shop you can pick up a six pack for around $15-17. Here at Heatherhill Cellars (46 Heatherhill Rd. Frankston Victoria 3199) we charge $16.00 for a six pack and $3.00 per can or bottle.
Give it a go because the taste really grows on you. Particularly if you are a huge Bundy fan. I give it 9 and a half buttons for flavour and 10 buttons for ingenuity. So go out and wrap your hands around a Bundy dry & lime and see for yourself.
Cheers!
Stuart Thompson
by: Stu
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