New Zealand's Next Big Musical Export?
Publisher: Sony Music
Mon, 15 November 2004
by: Fazz
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2003 was a big year for music, here in Australia and Overseas. It saw the launching of many great musical acts all over the globe, and spawned a new age of attitudes towards rock and pop music in general. Closer to home though, I was lucky enough to come across a very talented bunch of cats from New Zealand named 48May.
In the tradition of New Zealand producing some of the most kick-arse musical acts in the past 3 decades, 48May have a sound that is unmistakably original. Following on the heels of such musical greats as Split Enz, Crowded House, Dragon, Shihad, Salmonella Dub, Betchadupa and Scribe, 48May bring an originality that is Pure New Zealand to the global music stage.
Formed in early-2003, old high school music buddies CaptainHook (guitars/vocals) and Jon Austin (vocals/guitars) joined forces with New Zealand music scene mainstays, Jarod Brown (drums/vocals) and brother Shannon Brown (bass/vocals) to create what is, in my opinion, one of the best Pop/Rock acts I've heard in a long, long time. Together 48May produce a thick and inviting rock sound, with songs simultaneously capturing the irritating and upsetting through to the ironic, carefree and lighthearted side of everyday life.
48May boasts a sound that is, described by the band as Sum 41 meets Foo Fighters, with a hint of Def Leppard. In my ears, add a touch of The Beatles/Weezer and their 4-part harmonies and legendary lead guitar lines to the mix and you'd be just about on the money!
Yeah, you fight back, you're way too violent!
Blistering onto the New Zealand scene in early 2003 with their brilliant debut single FightBack, produced by Welsh producer Greg Haver (of Lost Prophets and Manic Street Preachers fame), 48May proceeded to launch on a local tour to promote their new single and video. Shortly afterward the band launched their website, www.48may.com
This proved to be a huge success with promotion, advertising tour dates and upcoming appearances. The website also boasts one of the better forums/message boards that I've seen, with a huge member-base of extremely loyal fans. The Band are also known to regularly join in the mischief and madness of the forums with their beloved fans.
Fast Forward to late-2003 and 48May team up once again with producer Greg Haver to record their debut full-length album. Nailing pre-production, recording, mixing and mastering in about 6 weeks, the band were then ready to launch their second single. ComeBackDown blazed onto New Zealand airwaves in early 2004, tempting a new audience to the unique 48May sound.
Not wanting to sit on their arses for an extended period of time, 48May then took off on a national tour with U.S. Rockers, Alien Ant Farm. If you hadn't heard of 48may before this, you certainly had now. Playing to packed houses up and down the country, 48May roped a whole new legion of supporters into their ever-expanding fan base.
Currently 48may have just released their latest single Leather&Tattoos. Following that the band are busy organizing the release of their Debut Album, which is pegged to be sometime later in the year for New Zealand, while overseas release dates have not yet been looked into. We all wait with baited breath until the day 48May bless our humble Australian airwaves with their brand of rock music.
If you want great quality rock music with an edge, brilliant hooks and something just a little bit different, go and check out 48May. I promise you won't be disappointed.You can visit 48May online at www.48may.com
by: Fazz
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